QAPITAL 2019
"The city is what it is... Because we are who we are"
QAPITAL is a leading Q-dance event for 15.000 visitors
and held annually in Ziggo Dome Amsterdam.
Responsible for:
Creative Direction on campaign
Creation // Concept Development // Copy-writing // Production // Strategy
The full trailer was shot in Amsterdam and its surroundings. All locations were selected on their epic metropolitan and / or industrial feel, to emphasise the character of the event.
All characters in the trailer were performing artists on the event itself.
The final animation and still for the campaign image were produced in close collaboration with Reinier Flaes.
