The Cosmopolitan of Las Vegas / Monarch

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Monarch delivers an array of luminous color on the lobby's eight massive floor-to-ceiling video columns, transforming lustros footage of gorgeous models into a living sculpture, both sultry and mirthful, challenging the guests' perceptions of what is real or fantasy. Perceptions of beauty and the female form are re-imagined through a unique choreography of reflection and motion.

In Monarch, perceptions of beauty and the female form are re-imagined through a unique choreography of reflection and motion. Extending the library of digital narratives for which The Cosmopolitan has already won numerous design awards, including the 2011 Cannes Grand Prix and the One Show Gold Pencil, Monarch embodies the sophisticated energy and confident attitude of the hotel guests.

Credits

Agency: Digital Kitchen , Chicago
Chief Creative Officer: Mark Bashore
Executive Creative Director: Anthony Vitagliano
Creative Director: Chad Ashley
Associate Creative Directors: Jason Esser, Stephanie Santillan-Lopez
Managing Director: Jeff Brecker
Agency Account Director: Andrea Silverman

Head of Production: Colin Davis

Director - Live Action: Noah Conopask
Animators: Joe Donaldson, Peter Kallstrom, Joe Ball
Editors: Jason Esser, Nate Pence, Camille Durand
Colorist: Jeremy Stuart
Director of Photography: Omer Ganai
Music: The Chromatics