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Design Elements and Principles

Line
Line photography is when one point is connected to another, it can guide the eye and can also create perspective. Line photography and be anything such as roads, railways, a stem of a flower, trees or it could be a human form.
Shape
Shape photography is anything two-dimensional. Every photograph can contain one or more shape.
Form
Form photography is anything three dimensional, it is also a defined volume of space. Form photography is difficult to define but it’s very crucial to understand.
Colour
Colour photography is the visible spectrum of radiation that is reflected from an object. There are three proprieties’ in colour photography Hues which is the name or the colour, Intensity or saturation which is the richness or the dullness/ the purity or that colour and the last ones are the value and the brightness so how dark and how light the colours are.
Space
The distance around and between area in an artwork is represented as Space photography. It’s an important element in any photo because it allows the elements of the image to ‘breath’. Space photography can also be referred to as negative space or white space.
value and Tone
Value and tone photography is measured by the lightness and darkness of the colours or the grey tones. It’s basically a design term of dark and light.
Texture
Texture photography is when a photo of an object has visual quality’s. you look at the photograph and you imminently know what it feels like and you that when looking at the photo the object has texture to it.
Typography
Typography photography is when a photograph uses a word or words in the image. Typography isn’t used much because usually no one really focus on the actual photo in the background.
Balance
Balance is in formal meaning it’s not exactly symmetrical, but part of it can be aesthetically pleasing with how it can be arranged. There are three main types of balance, radial balance, horizontal balance and vertical.
Contrast
The differences in values refers to contrast. Its creates visual elements and it can add different types of interest to the photo.
Emphasis
This is used to create a dominance and focus to the design. Other elements can help achieve emphasis.
Repetition
Repetition can create unity within the photo. It makes the photo seem active it can create movement, unity/ harmony and interest.
Movement
Movement draws the viewers eyes in the direction it might seem to be moving in and it help the viewer know where it’s going.
Rhythm
Rhythm and movement work together meaning it when you look at it you will always assume where or what’s going to happen after the photo.
Scale and Proportion
Scale and proportion represent something that is “regular or a larger size” and comparing/ measuring it to something smaller.
Variety
Variety adds interest to an image that has a lot of different objects in it. The different point of view, angle and size of an object can add variety to an image.
Pattern
It can add visual excitement and a form of random repetition.
Volume
Volume can be assessed with depth, height and width.
Unity
It’s a combination of parts that works well together. You wouldn’t this they would go together when you see them separate.
Harmony
Harmony usually complements each other and helps pull the Pieces of visual design together.

Design Elements and Principles
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Design Elements and Principles

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Creative Fields