SpaceCat
Disciplines:
User Experience, UI Design, Service Design, Social Innovation, Branding
Overview
SpaceCat is an online platform of solo travellers dedicated to creative personal travel journaling and Eco-travel. It also helps solo travellers connect to a like-minded community, making it easy to share their stories and adventures. After the trip, solo travellers can use carbon offset service to offset their air-travel CO2 emissions to achieve climate neutrality and gain mementos.
This project explores the hunt statement:
To understand the experience of travelling solo as Asian international solo travellers in order to identify opportunities to enhance this experience.
SpaceCat是一个专属于独自旅行者的平台，致力于创造性的个人旅行日志和绿色出行。平台提供新颖的旅行作品集创作形式，同时帮助独行侠与志趣相投的社区建立联系，让他们更好地分享自己的故事和冒险经历。在旅行结束后，独行侠可以使用碳抵消服务来抵消他们在旅行时的二氧化碳排放以达到气候中和，并获得独一无二的纪念品。
本项目旨在了解目前独自旅行者的个人价值观、现有行为、动机和遇到的挫折，体验独行侠独自旅行的经历，以发掘潜在机会来提升和改善这种体验。
Goals and Challenges
Task goals:
• Organise the scattered travel records
• Effective engagement in climate protection
• Gain personal and meaningful memento
Experience goals:
• Smooth and seamless recording experience
• Feeling connected in climate protection
• Gain a sense of fulfilment
Pain points and challenges:
• The ways of capturing the trip are scattered
• Lots of travel pictures and travel memories are loose
• Lack meaningful travel memento
• Feel disjointed about the solo trip journaling
• Feel disconnected in climate protection
Concept Statement
It is an online platform that utilises Location-based service and Carbon offset to support the creation and sharing of solo travel portfolio and personal mementos for Asian international solo travellers.
Storyboard: User story
Three key journeys
Customer journey map
Service blueprint
Branding
Outcome
Video
