MOVEMENT LAB | BRAND IDENTITY
Brand identity design for Slovak company MOVEMENT LAB, which offers movement sessions, workshops, dance, and education classes with a holistic approach. They work with individual clients as well as with companies.
Selection of pages from the Movement LAB Brand Book:
• CONTENTS: 1. Logo | 2. Color palette | 3. Typography | 4. Print visuals | 5. Email | 6. Social media | 7. Contact
• Our values: Holistic approach | Empowerment | Slow learning
• What is important to us: Unite body, mind and soul | Give process the time, it needs | Perceive human being as the whole |
Create safe environment for development and growth | Help our clients to rediscover their own inner strength and power.
• What is important to us: Unite body, mind and soul | Give process the time, it needs | Perceive human being as the whole |
Create safe environment for development and growth | Help our clients to rediscover their own inner strength and power.
• Main variations of the logo • Alternative/secondary variations of the logo
• Black and white variations of the logo
• Definitions of the safe zone
• Example of recommended use of the logo in combination with photography • Color palette
• Main brand colors • Secondary brand colors
• Typography • Brand font
• Print visuals • Business cards
• Design of the brand document template • Email
• Email signature of Company's founders • Example of use in email communication
• Social Media • Cover design for YouTube channel with marked safe zone
• Design of templates for Instagram posts and stories
