Farro.ca Brand & Website
The Passionate Gourmet commissioned the Farro.ca identity and website for a specialty low-gluten Italian grain product they were importing for sale to restaurants and retail stores. Their requirements for the identity were that it be able to function both:
(1) as a brand identity for an stand-alone information source to introduce the many benefits of Farro; and
(2) as an appropriate brand mark for food product packaging.