Some of my creations as a Designer at Newell Brands for Oster.
Gift box Design.
To develop the product packaging I use Keyshot to generate high quality renders of the products. Afterwards, I use Photoshop to treat the images and make food montages. I also work with the marketing team to define the copy that will go in the box.
This is what the final result of an Oster package looks like:
Photoshoot direction.
As part of the brand's communication strategy, some products also require photo/videos production. These materials are later used on Oster's website, social networks and also in videos that will go to Youtube or TV.
My job is to develop a photographic briefing with descriptions of scenarios, product positions, food and other features that will align the product with the expectations of Oster customers.
Design of UI Elements for physical products.
Our appliances play a major part in making everyone's routine faster and easier, so it's really important that they are user-friendly. Which means that every icon, digital panel, remote control and buttons needs to be thought of. The interface design of our physical products also include deciding upon different printing methods, placement, size and color.
One of my main projects at Oster was the Coffee Maker Collection of 2021 for Brazil.
