I was asked to produce the brand identity and promotional materials for Solarity - an annual music and dance event at Oberlin College. Each year the Solarity team comes up with a new name and theme to brand the production - this year's: Submerge. I worked closely with the group to develop this "Hipster Diver" character which can be used across many mediums - tickets, posters, t-shirts, etc. Here you see what will be the first installment of the Solarity promo - a 5’' x 5'’ coaster, reading "Dive In - Coming November 2013" to build hype for the major event. Upwards of two hundred of these teasers will be printed and distributed all over campus prior to the show. Thanks for checking it out, hope you like it!
