Tawanda Mutimukulu's profile

2020 WOOLWORTHS X LOERIES FACEMASK DESIGN

With 2020 leaving us and 2021 in its second month almost ending, I had to start off the year right and get back to highlighting some of the special moments of such a turbulent year. I had the honour of being selected to take part in the Loeries X Woolworths - Student boot camp. With so much happening, I had to post a project which I really
enjoyed working on.

The Task 

Was to create an eye-catching face mask design for the Loeries and incorporate the Hashtag (#CREATE CHANGE). This was part of weekly challenges we had to complete as part of the process, here is what I came up with.

The Concept 

Seeing as the year had many negative instances,  I felt it important to promote unity between everyone regardless of where they were in the world. Unity is such a powerful symbol which ignores geographic, racial, religious, political viewpoints. We need to unite,  join forces and continue to support each other, in order for us to conquer Covid-19 and remain positive. The mask would feature a repeating design of a single element. Hands shaking other hands. An idea that encourages the meeting, agreement, and bonds between two or more individuals. This would also include the Hashtag (#CREATE CHANGE) within the design.
The Hands

Using the hands as the symbol, I simplified the message by focusing on the shapes seen in two hands joining together.
Colour Pallette

The hands would have to signify the breaking of barriers and the only way to represent that is having skin tones represented within the design.
Repeated Pattern ​​​​​​​
Repeated Pattern with Design elements
Final Mask Design
2020 WOOLWORTHS X LOERIES FACEMASK DESIGN
Published:

2020 WOOLWORTHS X LOERIES FACEMASK DESIGN

Published: