Pipeline is a company by Valve that aims to inform teens about the game industry and game development. The 10 person team there is made entirely of teens ranging from 15-18 years of age. This is the website built by them: pipeline.com
I am not one to "officially" judge brands and logos because I only have about a year of experience, but I decided to take the logo they have and see what I could do with it. As you can see, not much is changed due to the fact that it already works so well. My goal was to give the logo branding guidlines and a visual connection to the parent comany, Valve. Also, I wanted to make the logo more simple, more inviting and cleaner.
OLD LOGO
NEW LOGO
COLORS
FONTS
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