An Open Understanding for Louisa
The Brief
Elevate an existing womenswear brand into a luxury setting.
The Project
Luiza approached us to help relaunch her personal brand Louisa with a new brand identity and approach to using photography to showcase her bespoke and consumer items for the new season.
Taking a direct approach by working one on one with the founder we produced a stand-out wordmark and brand mark the brand could use across their online materials whilst providing them with the creative direction to product a photoshoot in Brazil, from Amsterdam.
Taking a direct approach by working one on one with the founder we produced a stand-out wordmark and brand mark the brand could use across their online materials whilst providing them with the creative direction to product a photoshoot in Brazil, from Amsterdam.
