CakeStyle is a new way to do personal styling. It's effortless personal style, straight to your door. Our stylists learn your fit and wardrobe needs, then craft a box of stylish outfits and accessories from our exclusive collection. Once you get your box, try it on! You keep what you like and send back the rest. We make style a piece of cake.
The idea behind the ad is to showcase Cakestyle's service while also showing the versatility of product. This would work great as a campaign and could have countless visual executions - calling out an outfit based on an event or time of day. The sculptural quality of the ad is consistent with the personality of the Cakestyle brand.
BELOW IS MY PROCESS
in collaboration with Angie Brown
BELOW IS MY PROCESS
in collaboration with Angie Brown
Review 1: A rough sketch of the concept.
Review 2: A refined sketch of the concept with elements in place for final execution.
Review 3: The final execution.
