3D Visual Retail Experience & IMC: Depop Flea Market
In the context of the Covid-19 pandemic, the retail formats we were used to endured tremendous alterations, and retailers had to become more creative to attract customers.
Depop is essentially a big international flea market, in which community is key; so my idea for this project was to create a 3-day Depop flea market, where each day different local users will sell their finds and creations. This event will allow users from diverse cities in Europe to connect and exchange in a safe and friendly manner.
3D Rendering
Promotional GIF
FULL PROCESS BOOK