This is the logo design for a new high school called Keller Collegiate Academy. It was a project I was super passionate about, and I was really excited to be able to give a design for it. An owl was wanted for the design mascot, and they wanted simple and clear to read. I designed the owl with clear, clean lines to portray shapes without closing them. I wanted the owl to look neutral in emotion. Since there would be no athletic department the owl could not look aggressive. The graduation hat symbols that this school is something where goals are reached.