In parallel to the brand repositioning work carried out by the brand's marketing department, I was in charge of building, on the original bar of the old El Águila beer factory (now an art center), the different valued aesthetic lines.

The first one was based on the concept of bohemia, following the aesthetics of the ruin pubs of Budapest.

Another of the lines worked on was art deco with modern touches 👇

This is what the original bar looks like and part of its later transformation.