This series of posters presents a campaign which goal is to spread awareness about Bipolar disorder. The campaign target group is young people between 20 - 25 years old, mostly college students and people in their social circles.
The posters are to be placed in environment that is mostly visited by the target group, for example: universities, bus stops near to universities and cafeterias.
The posters are designed in accordance with message that the campaign wants to deliver to its audience. The posters could be described as young, supportive, open and emotional.
The concept behind each of the posters is to show the symptoms of bipolar disorders. The symptoms are shown as pairs of opposites.
In the yellow poster the manic phase of the bipolar disorder, the urge to speak and the raging thoughts of mania are addressed.
In the other poster the dejection, the thinking and concentration problems of the depression phase are addressed.
