Illume
2013
The objective of this project was to create a brand that specializes in off-camera flash photography equipment, selling everything that someone would need to get started. Off-camera flash photography has evolved from being a photography technique into a movement. Although the technology has grown, and the resources for learning are countless, the buying process is still very scattered. People usually need to buy items from different companies to form a whole kit. The large number of choices has made it intimidating for those that are getting started.
Illume is a company that would sell all of the equipment that would be necessary for someone to get started will off-camera flash photography.
