SUMMER BREAST AUGMENTATION CAMPAIGN - DR. BOB BASU
Pinpoint executed the creative, copy writing, and design for this very successful Summer 2020 campaign for Dr. Bob Basu.
The campaign included a highly visible billboard with tracking phone number very near their freeway exit in Cypress, TX.
A series of mobile billboard campaign assets were created to build the campaign digitally. Finally, we promoted the same campaign to Dr. Basu's internal email distribution list, and created table tent displays, hand out fliers and social posts as well.
With a proven return on investment, a completely new campaign target and messaging is planned for the Fall.
