Pamoja
Beauty that's more than skin deep
The challenge
The client approached us to come up with name generation and branding for a new
skincare brand that really reflected her ethos for her company and to tie in aspects of her
own personality/heritage.
skincare brand that really reflected her ethos for her company and to tie in aspects of her
own personality/heritage.
The approach
Tieing into her own Swahili routes we came up with “Pamoja” which translates to togetherness.
The ethos for the brand is all about transparency and heroing ingredients that target specific /
skin conditions.
